The Book
In 2007, a guy in a Bountiful gym hung a lanyard around his neck and announced he was going to make every woman in America safer. The plan was simple: you’d ask your date, “Are you X-Tagged?” Then you’d check his face, his license plate and his car before you ever got in. He said the DMV was on board. He said there was a patent. He said there were millions to be made. Then he said billions.
There was no patent, no DMV deal, and no company. What there was, was a $4,000 cashier’s check made out to “XTAGG INC.,” and then a few more checks after that.
For ten years this website kept the receipts. Millions & Billions tells the whole story, start to finish, for the first time. It follows Andres “Andy” Esquivel from the back bar of a Salt Lake nightclub to the Davis County courthouse. Along the way there’s a documentary that never premiered, a lawyer paid with somebody else’s money, a 502-page “evidence” binder, a trip to the State Hospital, and a guilty plea. In the end he was eight years on probation and paid back thirteen thousand dollars, mostly with money that wasn’t his.
The book draws on court records, hearing transcripts, hundreds of emails, Andy’s own videos and Facebook posts, and the full archive of this blog. It’s also the story of why this site existed in the first place. That part I never told publicly until now.
Inside:
- How a man with no product sold “the last half percent” of a company that didn’t exist, more than once
- The courtroom testimony about a Chevy Cavalier
- What happened when Andy decided to be his own lawyer, three separate times
- Why his two felonies are still felonies today, even though the judge agreed to reduce them
- His 2026 claim that he deserves credit for Elon Musk’s “X”
It’s a true crime story, but it’s mostly a comedy, because Andy never stopped selling. He’s still selling.